The Ethel Zoe Bailey Horticultural Catalog Collection contains a small selection of 18th
century listings, mainly from England. Typically, these catalogs were no larger than 5"
x 7," economics dictating a reserved approach. Paper-making and printing were both done
by hand; engraved illustrations would have added significantly to the cost. In addition,
the market at this time was fairly small; most people saved their own seed and traded
plants with neighbors or bought locally.